Hello, I’m Mark Freeman
I’m a very useful hybrid Creative/Strategy Director of high-performance, big idea brand platforms for multiexperience campaigns with a special focus on mobile, social and emerging tech.
In the main, I produce culturally resonant platforms that can cut across all channels, that are memorable and shareable, and I empower teams to do the same. I also thrive in the overlap between strategic and creative, merging artistic intuition with business acuity.
I like to lead the execution of those big ideas with confidence, exceptional craft and, whenever possible, technical innovation.
I’ve delivered this approach effectively for big global brands, moving the dial for their flagship charters while winning plenty awards for my teams in the process.
Available for freelance, open to permanent
I love to lead agency and in-house teams to big ideas and to their execution. I’m an energetic, hands-on type of director - I don’t just leave the team to it, and love to get busy: formulating ideas, working up copy, editing, sub-editing, art directing, opening Adobe suite to draft, scamp and tweak, producing audio, writing music, storyboarding, casting, directing and styling shoots, designing and writing decks, delivering (and winning) pitches... I could go on.
If you’d like me on your team, hit me up here:
More good things
I’m an empathic, inspirational leader and team member I run LOOSE.fm, the growing online eclectic, experimental, ecstatic music + culture community with a network of 100s of global contributors I’m driven by transforming digital so it’s better for humans and the planet: more mindful, more meaningful and more multi-sustainable
I’m a music + culture obsessive, a DJ (aka Mark Three), a songwriter and party/events planner
I’m a championing advocate of neurodiversity in the workplace
I mentor for NABS Fast Forward, helping young people with their start in advertising
I like to know what’s current and what lies ahead, informed by the patterns of the past and the temperature of the present to predict trends
I love conversation, boardgames, garms, reading, running, sharing food, taking in art, movies + theatre, hanging out with friends and travelling to interesting places